Lexi Merritt

I help smart people get their work seen online.

Launch PlanningContent StrategyTikTokInstagramMessaging Strategy


What would be different if your work was seen by exactly the right people? As a launch strategist, I'm here to help you clarify your message, design an offer suite and plan a sales calendar that gives you room to live the life you actually went into business to create.

My VIP Day Services

VIP Strategic Planning Day

Let's spend an entire luxurious day organizing your best ideas into stand-out messaging, an aligned offer suite and an intuitive digital marketing strategy. Add-on Momentum Support for three months of hands-on help bringing it to all to life.


Full day


Frequently Asked Questions

What are the benefits?

Sure, you could figure it all out on your own with a big piece of paper, but wouldn't it be nice to someone to brainstorm with?

What can I do in a day(s)?

After a VIP Day, you'll leave with:

An irresistible, values-aligned offer
An uncomplicated launch plan for selling it
A content strategy that makes "showing up" easy

Most importantly, you'll feel significantly more confident in the value of what you offer — which will return in dividends the next time you "hop on a call."

How does the process work?

The VIP Day investment is $2,000. When you book, you'll get immediate access to a calendar link where you'll book a 6-hour session with me.

You'll also get instant access to the Idea Designer — a Notion workbook that will help you define your marketing goals, brainstorm a campaign objective and communicate a vision of what you want your work life to look like.

By the end of your VIP Strategy Day, you'll have the confidence and clarity you need to market your offer with confidence. You'll have a Notion dashboard clearly outlining your offer, launch strategy and content plan.

In addition to your VIP Day, I can also offer Momentum Support — 3 months of 1:1 strategy consulting sessions — and/or done-for-you copywriting services. These offers are exclusively available to folks who've done a VIP Day with me.

What are my clients saying about me?

"Lexi helped me come to realize that I AM good at the Internet, because I had this story in my head that I wasn't. She helped me unlearn that story. After working with Lexi, I feel like an actual business woman. I didn't feel like that before."

Who is my ideal client?

This offer is right for someone who knows they're good at what they do and has the experience (and probably the collection of certificates) to prove it. Despite this, you might feel like your industry's best kept secret, because no matter how much you post or what hashtags you use, your stuff isn't getting seen online. I'm here to help you uncomplicate your marketing strategy by distilling your magic into the clearest, most irresistible offer and message.

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