Laurie Baines

✨ You’re just a day or two away from bringing your vision to life. ✨

brand designBrand Strategybrand style guideVisual Brandingwebsite design-elementor


Hey there, I'm Laurie Baines, brand designer, and strategist. In my experience, many business owners start with a DIY’d brand, but get overwhelmed with the brand strategies needed for their next level of growth. I hear you! As a brand strategist and designer, I help entrepreneurs and small businesses align and execute an elevated brand that connects their vision and visuals, so they can step into a brand they are truly proud to call their own.

Having been on this journey myself, I know the very next step in front of you is the most important. As a graphic designer with nearly 30 years in corporate design & marketing with teams and agencies, I am on a mission to use my gifts and experience to quiet the stress and overwhelm of DIY with VIP Day Experiences completed in a day(s), not months. Let's Chat!

My VIP Day Services

VIP Branding Experience

Do you feel something about your branding is slightly off? When you don’t need a full rebrand, but more refining of what you already have, book a VIP Branding Experience and we’ll refine, polish, and fill in any gaps in your brand visuals.


Full day

VIP Website Experience

Ready for a website refresh, reorganize your existing content, or create a beautiful and strategic new website? I’d be happy to help you design the right solutions for your needs.

NOTE: I work exclusively with WordPress + Elementor page builder, or FG Funnels.


Full day

VIP Design Experience

Have existing branding, but need a professional to take what you have and create professional marketing materials or other design assets? I’ll jump right in and get you exactly what you need.


Full day


Half day

VIP Sales Page Experience

Launching a program or service and in desperate need of a well-designed sales page that leads your visitor right to that “buy now” link? I totally have your back – can do it in as little as one VIP Day. As an FG Certified Marketer, I've had extensive training in strategy, copy and design to help guide the process.


Full day


Frequently Asked Questions

What are the benefits?

Brand Vision Clarity. We'll collaborate for a 90-min Creative Vision Session, where you'll feel supported, heard, and accomplished. This clarity will guide your next best steps for your brand and business.

Unique to YOU. High-quality, focused design with a quick turnaround time. That's over 30 yrs of experience working for you!

Saves Time. We'll get you LAUNCHED in day(s) not months.

✨ Ditch the Overwhelm. I've got you! I'll eliminate the stress + overwhelm, allowing you to stay in your zone, while I have dedicated focus in mine.

✨ VIP Experiences are collaborative and efficient, with a brand-forward approach.

✨ Once your vision and visuals are in place, you'll be ready to create consistency with a new or refreshed website or sales page.

✨ You will feel empowered with 30 days of email support to answer any questions that may come up.

What can I do in a day(s)?

• Provide creative direction or
• Refresh your existing visual branding or
• Fill in gaps in your existing brand visuals or
• Create a brand style guide or
• Design a new text-based logo + simple brand

💫 DESIGN EXPERIENCE (days as needed)
• Create branded marketing, membership or course materials or
• Tackle a list of design tasks you need an expert eye on

💫 WEBSITE DESIGN EXPERIENCE (1 day - 1 week sprint)
• One-page starter site + simple brand (1 day)
• 3-5 page website + simple brand (1-week sprint)
• 5-7+ pages (add .5 or more days)

• Small-Med sales page design (1 day)
• Long sales page design (add .5 - 1 day)
• With additional funnel pages (add .5 - 1 day)

How does the process work?

☎️ CONNECT: Book a 15 min call to see if we’re a good fit and determine your next best steps.

📆 BOOK YOUR VIP DAY: Secure your VIP Experience on my calendar by signing the contract and paying your invoice. You'll receive access to the client portal and begin your pre-work.

After you deep dive into your brand vision and goals in your pre-work, we'll come together to clarify your vision and define your next-level creative direction.

Based on our findings from your creative vision session, we’ll be ready to get started on freshening up your brand, creating a new web or landing page, or other design assets.

You’ll get the important work that you need to move forward, done in one or more days, not months.

🪄 I’ll be in my creative zone with your aligned brand vision and the creative direction we agreed on, so I can do my best work!

🪄 There will be no interruptions or other projects to disrupt my creative flow.

🪄 I'll check in throughout the day for feedback + approvals

🪄 You'll have whitespace for the design to breathe overnight

🪄 With fresh eyes, if you're still in LOVE with the results, (you'll have up to an hour of refinements if needed), I'll prepare your final visuals, and you'll be ready to launch.

You’ll have 30 days of email support to answer any questions that come up.

What are my clients saying about me?

"As someone who runs a VERY small company and is just starting out, outsourcing was incredibly stressful. After working with Laurie, I wondered why it took me so long to recognize the value of having people work in their genius zone so I could work in mine."

💖 Sheela N. Mahajan, Founder of the Nonprofit Science Institute

"Laurie went to the vision that I had for myself – this is my future, my impact, my everything. She brought it to that level and I feel like it’s something that I’m working to step into. It’s bigger than me. It’s got a life of its own right now and that’s what’s inspiring."

💖 Pamela Dale, Founder, Find Your Fierce

"Laurie guided me on the right look and feel for my membership area. What was super amazing - she completed the project from state to finish in ONE day! Laurie is one amazing person to work with. She has a keen eye for design, is super organized and productive, and has a vast array of knowledge on membership software with the ability to work with a multitude of programs.

I would recommend her 10x over.

💖 Tatiana Belim, Belim & Co

Who is my ideal client?

This is perfect for visionary business leaders with or without a team, that are ready for tremendous growth, yet overwhelmed by their brand visuals and how they show up in the online space.

You’re ready to elevate your brand from a hot mess DIY-style to a visually aligned brand you are proud to call your own!

You're ready to lean in and trust the process.

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