Jaclyn Sergeant
Thrive on social media - no burnout required
Social Media Marketing Strategycopywritingdigital marketingcontent strategysocial media
Bio
Gone are the days when a kick-ass Director of Marketing could manage the entirety of a company’s marketing needs.
You’re still kick-ass, obviously. But everything else has changed.
You (probably) didn't attend clown school, but you're juggling all.the.things. When will you find a block of time for proactive, deep thinking, and strategic heads-down work?
This is why I started Sergeant Digital. I spent 15 years in b2b marketing juggling too many to-do's and there were simply never enough hours in the day.
So, I created the secret weapon I always wanted: a kick-ass freelancer who just gets it, often becoming a seamless extension of my clients' teams.
I won't promise we'll develop a hive mind, but it's been known to happen!
My VIP Day Services
You want to show up consistently without burning out – or spamming your followers with noise. I’ll teach you how to create posts that add value and keep your audience coming back for more.
* You need a real plan of action. What if you had a strategy aligned with your business, that drives your audience to take action?
* Your past attempts at content calendars have failed. What if you had a realistic schedule you could stick with long term?
* You're overwhelmed with all the free resources. What if you stopped spinning in circles and missing out on clients because you don't stand out?
With a VIP day, you’ll get unstuck while learning how to take advantage of the social platforms and features that will work best for YOU.
You’ll leave with an actionable plan to confidently execute a social media presence tailored to your brand.
Full day
Half day
Frequently Asked Questions
* No more Googling and wading through vague, generic blog posts to find the information that applies to your company’s unique scenario
* It’s my job to stay up-to-speed on what’s working and what’s changing across platforms so you always have a comprehensive strategy that delivers results.
* Beyond vanity metrics such as followers and likes, I’ll help create a customized strategy that identifies the right platforms, features and posting cadence for your brand
Tailored content pillars so you'll never run out of post ideas that speak directly to your ideal customers
One-month sample social media calendar with suggested posts
Caption guidance including keyword suggestions and SEO best practices
Up to 10 Canva templates customized with your branding
A full audit of your existing social content & data
Bio optimization for social profiles
Current social media best practices & guidance
1 hour of hands-on implementation support after our VIP day
5 weeks of chat support
After you book your VIP day, I'll send you some questions to help me understand your goals, positioning, and industry.
We'll conduct the VIP day and afterward, I'll provide an hour of hands-on implementation support and 5 weeks of chat support.
"Jaclyn is extremely sharp when it comes to content, helping brands with their social strategy and execution. She did a killer social strategy deck for a tough client; she really understands these channels and how to talk to clients"
Partner, Brand Strategy
While I have 15 years of experience in B2B and the high-tech industry, I love working with clients from across industries that know they need to be on social - they just need a little guidance and strategy to get them off and running.
